Rural recycling programmes targets other rural waste products

Media Release 27th May 2008

 

The Agrecovery rural recycling programme will be extended to other “on farm” waste products such as silage wrap and large chemical drums following the success of the container recovery programme in its first year. Agrecovery today celebrates its first year with many achievements including the setting up of 50 collection sites throughout New Zealand, the commitment of 30 agrichemical companies as brand owners and the collection of an estimated 80,000 plastic agrichemical containers from farms and orchards.  Bruce Emerson, Director of 3R Group Ltd, the Agrecovery programme managers, said feedback from users, brand owners and the Ministry of Environment was positive and they all see the importance of the industry supported product stewardship programme. Mr Emerson said it was now important to get more involvement from dairy hygiene and animal remedy companies and to increase the participation rate from growers and farmers to at least double the number of agrichemical containers recovered in the next year.  Every year New Zealanders dispose of an estimated 5 million 20-litre equivalent plastic agrichemical containers “Having collection sites stretching from Winton in the south to Kaitaia in the north and developing the world’s first mobile shredding truck designed to specifically process agrichemical containers has to rate as some of the year’s greatest highlights.   Mr Emerson pointed to other highlights for the first year including:o       Training hundreds of people throughout New Zealand on the important aspect of accepting triple rinsed containers
o       A nationwide road show undertaken during October 2007 where Agrecovery was presented to retailers, farmers and 
      growers.
o       Developing the promotional tool kit and witnessing the rapid increase in recognition of the brand name Agrecovery
o       Signing 14 new brand owners and cementing relationships with the 16 original that committed to Agrecovery
o       Establishing a very comprehensive website


 
“Our Agrecovery champions such as former All Black Ian Kirkpatrick also deserve special mention.   “As every day users, they have volunteered to publicly stand up for the programme.  They have given us wonderful stories about why they have embraced Agrecovery and are now inspiring others to come on board.   “Their experiences are real and this is what makes the difference,” Mr Emerson said. 

Gisborne has been a stand out region where growers and farmers are rallying together encouraging their neighbours, colleagues and friends to be part of the programme.   “Farmers and growers are looking for solutions beyond containers including silage wrap, larger drum recovery and the chemicals themselves.   “Agrecovery is shaping its work programme to develop robust and sustainable stewardship solutions for these products,” he says.

Environment Minister Trevor Mallard congratulated the Agrecovery Foundation on its first birthday and the progress made to date. “Used plastic containers sitting in New Zealand farm sheds can pose a risk to the environment and are a waste of resources if they are burned or thrown away. I would like to encourage people to use this recycling programme and to help turn their waste plastic into new products.”  The Government is working on initiatives to ensure that, in the future, it will be easier to do this. Product stewardship schemes will be able to be developed more quickly, have greater participation and be easier to use for the customer. Voluntary initiatives are the preferred option but the Waste Minimisation Bill, currently before Parliament, will enable regulation to be used where necessary to prevent free-riding.

Agrecovery Foundation chairman Richard Kempthorne is calling for agrichemical brand owners yet to join Agrecovery, to get on and sign up.  “Farmers and growers get pretty sick and tired of having to find alternative disposal routes for brands that are not part of the Agrecovery programme.  “The number of brand owners has increased during our first year.  “These brand owners have seen the advantages to their business and are now meeting their customers’ needs.   


About Agrecovery The Agrecovery Foundation is a not-for-profit charitable trust which owns and governs the Agrecovery programme.  Foundation members include Horticulture New Zealand, Federated Farmers, Agcarm, Fonterra and Environment Waikato.  The programme is funded on an ongoing basis by a 13 cent levy on every litre of eligible product sold into the market. The levy is collected by the participating brand owners and paid to the Agrecovery Foundation to manage the programme.  The participating brand owners (consisting of manufacturers and importers) sell more than 8 million litres of agrichemicals per year.

For further information please contact the Agrecovery Programme Managers
 Bruce EmersonDirector: 3R Group Ltd
0800 AGRECOVERY This e-mail address is being protected from spam bots, you need JavaScript enabled to view it  To see a list of sites throughout New Zealand visit www.agrecovery.co.nz
 


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